| A good bike can be a great way to get around town | | | | expenses to keep it in good running condition. |
| or your neighborhood. While almost always cheaper | | | | A good bike shop will give you discounted |
| than a car, a bike can still be a significant expenses. | | | | maintenance if you buy the bike there. A good bike |
| Many people are tempted to get the best possible | | | | shop will answer your questions for free and provide |
| price by buying a bike online. While online stores do | | | | guidance that will allow you to save money in the |
| typically have the best upfront prices, it can also be a | | | | long-term, and can help with modifications to your bike |
| good idea to buy one from your local bike shop. A bike | | | | that make it more comfortable or otherwise better |
| bought locally will probably cost a bit more. This is the | | | | meet your riding needs. Bringing in a new bike bought |
| result of having an expensive retail location, customer | | | | online is a great way to get expensive service. Your |
| service, and other local benefits. By buying locally, you | | | | local bike shop can also be the gateway to the local |
| can be sure to forge local connections that will help | | | | bike community if you are not already involved in it. |
| you save money in the long term. A bike is never a | | | | This may mean anything from periodic organized rides |
| one time purchase. Instead, it's a big upfront purchase | | | | to a new social group. |
| followed by a string of smaller purchases and | | | | |