| Since the classic Jim Jannard designed Oakley | | | | implemented into all of the Oakley range and gives a |
| sunglasses first hit the market in the 1970's, they have | | | | distinct advantage for wearers that are on or near |
| been the eyewear of choice for sportsmen and | | | | water or snow. Not only that, all of Oakley's lenses |
| sports women from lots of different sporting disciplines. | | | | provide protection from the harmful UV rays of the |
| The idea was to provide the sporting world with the | | | | sun. The Plutonite technolgy that blocks UV rays is built |
| most desirable and practical sunglasses that could be | | | | into the lens itself, not added as a coating afterwards. |
| qualled by no other manufacturer for style and | | | | There is a coating on the lens though that helps with |
| performance. After the company started with an | | | | another issue for a lot of sporting athletes and other |
| operating budget of little more than $300, it went from | | | | wearers of sports sunglasses. This coating is called a |
| strength to strength and is now the owner of more | | | | hydrophobic coating and stops the lens misting up and |
| than 500 patents all over the World and Oakley | | | | help repel water droplets in the form of sweat or |
| sunglasses are available in more than 100 countries. | | | | simply from wearing them on or near a source of |
| After all this initial work to establish a Worldwide brand, | | | | water. Moisture runs off the lens to keep the wearer's |
| Oakley have become the benchmark for sports | | | | vision as clear as possible. |
| sunglasses, and are usually asked for by name, such is | | | | On top of all this technology which helps the wearer to |
| the Oakley brand reputation. The increase in brand | | | | see clearly, Oakley lenses are also impact resistant, so |
| recognition doesn't look like slowing down either with | | | | your eyes remain safe even if you are taking part in a |
| lots of high profile athletes endorsing the Oakley name. | | | | sport where there may be flying debris which would |
| The endorsement by so many of the World's top | | | | cause a danger to your eyes. Mountain biking would |
| athletes doesn't come from peer pressure or vanity | | | | be a good example of this. |
| either, but from the technical features that so | | | | The last thing to mention with regard to Oakley |
| outperform so many other sports eyewear | | | | sunglasses is the range of styles. There are so many |
| manufacturers. For example, the use of patented High | | | | styles, from the classic Eye Jacket type to the more |
| Definition Optics (HDO) polarized lenses allows the | | | | distinctive Radar style, there is sure to be a style that |
| wearer to see a much clearer sharper image in lots of | | | | suits you, whether or not you are an athlete. You may |
| different light conditions, thereby giving the athlete that | | | | just want a pair of stylish sunglasses for the beach. |
| wears them an advantage over the athlete that | | | | Whatever your reason for buying a pair of sunglasses, |
| doesn't. This patented technology has been | | | | your first stop really should be Oakley. |